Starflower coffee
Starflower Coffee is a Seattle-based roaster built on the belief that coffee is more than a commodity—it’s a catalyst for community. The visual identity translates the "magic" of a perfect roast into a brand experience.
ROLE
Designer, illustrator
TEAM
Founder: Draven Somers
TIMELINE
2 months
TOOLS
InDesign, Photoshop, Illustrator, Procreate
LOCATION
Seattle
To capture the themes of warmth and magic, I selected a color palette of rich tones–Purple evokes spellcasting and starflower blooms, while yellow recalls sunlight and toasty coffee. The starflower typography was designed to stand out on the shelf, and communicate the warmth and character introduced by human craft.
